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Plackers Redesign





As a consumer of dental floss often packaged in the same or similar packaging as the original Plackers packaging, I’ve always been bothered by its size and the amount of space it takes up. So much so that I replace the plastic packaging with a separate container for easier access and better space management.

I redesigned the packaging as a tin container that opens from the top. The new packaging is refillable and easy to store, allowing customers to make more sustainable choices, such as buying refills and reducing single-use packaging.



MISSION

  • Make plackers packaging more durable for the bathroom envrioment
  • Add aesthetic to plackers packaging
  • Redesign to save space. 



PROBLEMS

  • The packaging does not stand on its own and takes up too much space
  • The seal is fragile and breaks easily
  • It gets dirty quickly because it cannot stand upright
  • The design is not engaging or fun enough



CHANGES

  • Packaging container
  • Distribution of information 
  • Spacially aware packaging
  • Water resistant/protects product