milyrose.

Yokosuka-based freelance graphic designer and illustrator, specializing in brand design, identity systems, and creative direction.

milyrosee
heymilyrose@gmail.co

design

YamiYam
Viral Cafe
brand identity and systems design

Yami Yam is a concept-driven café brand inspired by the Superflat movement, blending bold visual aesthetics with cultural commentary. It reinterprets San Francisco’s social and political tensions through playful, chaotic design and a pop-infused voice. Targeting tourists, artists, and socially aware Gen-Z audiences, Yami Yam delivers an immersive, Instagrammable experience that challenges norms and sparks curiosity.
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Androgyne

brand identity and systems design

Androgyne is a purpose-driven San Francisco apparel brand centered on celebrating androgyny and queer identity through inclusive, community-focused design. Built as more than a fashion label, the brand creates a platform where self-expression and belonging intersect, supporting the growth and visibility of queer communities. With a strong emphasis on transparency and accessibility, Androgyne positions itself as a brand for the people, championing authenticity, collective progress, and meaningful social impact.

Get That Gunk

brand identity and packaging re-design

This Plackers packaging redesign tackles both form and function, reimagining it for the realities of the bathroom environment. The mission was simple: make it more durable, more space efficient, and more visually appealing.

This redesign introduces a structure that stands securely on its own, protects contents from moisture and dirt, and adds a playful, modern aesthetic, transforming a basic hygiene product into a bathroom essential with personality.

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Single Boys Down

brand identity

Breaking the stereotypes of the “single boy life“ with real conversations of the heart break and the aftermath of love. Dive into the world of Single Boys Down, you might even witness the elusive “male vulnerability“.

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CCA Form Redesign

typography and information design

Redesigning CCA’s “most annoying to fill” form to be pleasant.

Maitri
Affirmation Center

brand identity and systems design

Maitri Affirmation Center is a new initiative by Maitri, rooted in the belief that "No One Should Have to Suffer, Transition, or Die Alone." The center provides professional medical care and psychotherapy for individuals recovering from gender-affirming surgery.

This branding project focuses on developing a clear and contemporary visual identity that reflects Maitri’s mission of compassion and support. The identity is designed to resonate with the local LGBTQ+ community, visitors, individuals in recovery, and potential funders, with a brand voice that is empathetic, trustworthy, and attentive.

Skulls

icon system

An icon system is a collection of visually cohesive and meaningful symbols designed to represent actions, concepts, or objects within a user interface or communication system. A well-designed icon system enhances clarity, usability, and visual consistency.